In the last fortnight, we helped Cancer Care Ontario (CCO) extend their event guide to the mobile platform. Cancer Care Ontario is a reputed provincial medical organization which works towards improving cancer care services and even acts as the State Govt.’s advisor on cancer related issues. The agency is committed to transform new research into medical innovations, as it strives to offer better clinical services to cancer patients.  Cancer Care Ontario is known to direct almost $700 million public health care funds to nursing homes, hospitals and other cancer care facilities, thus helping them improve the quality of their services. The agency keeps organizing events, conferences and awards programs to create awareness about cancer care and related medical services.

We used our Event2mobile framework to create a mobile event guide for CCO. This was made for both the iPhone and Android platforms. The application included CCO’s event session details, speaker profiles and conference schedules. The mobile guide comes with advanced search features and allows any user to find a specific note or speaker using relevant keywords. (more…)

Customers across the globe are getting more and more smartphone savvy with each passing day. They are no longer satisfied to simply get good deals on the products they want to buy. They need to make sure that they are getting the best prices on highest quality products. And to that end, they usually tend to compare product prices at one website with those on other sites, till they arrive at the best possible result.

You may actually be able to use this habit of consumers to your favor, you know? All you need to do is to encourage customers to review your products, or write short blogs on those. Even if they post small Facebook updates or Twitter posts, it will still do the trick. The point is to keep your products visible on the Internet. (more…)

Have you recently launched a mobile website that prospective customers can browse, in order to find out about your products and services, or even buy something? Then you need to ensure they are really able to enjoy the time they spend browsing your business website via their mobile handsets. And the best way to do so is to ensure that your website is displayed properly on a wide range of mobile devices.

The term mobile devices no longer applies to just cellphones, but to the whole gamut of devices like smartphones (like iPhone and BlackBerry), iPads, and high end cellphones. As such, you need to ensure that your website can be accessed, without any problem, using all those devices. Here are some pointers to that end: (more…)

Are you thinking of creative ways in which you can promote your business, but haven’t been able to come up with something worthwhile yet? Well, have you considered using an Android app for the purpose? No, it is not as complicated as you might think. All you need to do is find a reputable Android app development company to take care of the task of building the app. And while the app is being designed, simply tell them to include the logo of your brand at strategic locations, to ensure that the users can see it often. (more…)

Will smartphones soon start helping users to improve their eyesight? A group of scientists from Tel Aviv are trying to pull off exactly that. They have developed a smartphone app that will help users process blurred text and images in a better way, thus allowing them to continue working without any eyeglasses.

The app, aptly named GlassesOff, displays groups of blurred lines at various sections of the screen, with the positions of the groups being shifted at a constant rate. The user has to try to identify when a particular group of lines appears at the center of the screen. (more…)

Smartphones powered by the Android mobile operating system are not just meant to look pretty and serve as fashion statements. The huge app store for Android and the millions of apps available there ensure that the phones provide enhanced functionalities as well. Indeed, the number of productivity boosting apps available on the Android market, for employees in almost any business sector, is astounding. Let us, for example, consider the types of apps that can help web designers improve their productivity to a good extent:

1. Source code viewers: There are plenty of free apps available on the Android Market, which can serve this purpose quite adequately. All the user has to do after visiting a website is to run the app. This type of apps shows the source code, and also allows the user to cut and paste HTML codes from within the app itself. (more…)